[[INTRODUCTION]]
GREETING: Hi [DONOR_NAME], this is [REP] from [ORGANIZATION].

RAPPORT: I'm calling to say a massive thank you for your past support. Your generosity last year allowed us to [IMPACT].

PERMISSION: Do you have two quick minutes to chat about what we're working on right now?


[[CONTEXT & URGENCY]]

THE PROBLEM: We're launching a new initiative this summer. We call it the [CURRENT_INITIATIVE].

THE NEED: The demand is higher than ever, and we need to raise [GOAL] by [DEADLINE] to make this a reality.


[[THE ASK]]

DIRECT REQUEST: [DONOR_NAME], we rely heavily on loyal supporters like you. Would you be willing to make a special gift of [SUGGESTED_GIFT] today to help us reach this goal?

OPTIONAL MATCHING GIFT: A generous board member has agreed to match all contributions dollar-for-dollar, meaning your gift of [SUGGESTED_GIFT] will instantly double your impact!


[[HANDLING OBJECTIONS]]

ALREADY_GAVE: [mutex:OBJ] I completely understand and thank you for your previous commitments! Many of our supporters make smaller, flexible monthly contributions of [SMALLER_GIFT] instead. Would you be open to that option to spread out your impact?

WILL_CONSIDER: [mutex:OBJ] I respect that. Would you be comfortable if I email you a quick summary of the project, and I can give you a quick call back on [FOLLOW_UP_DATE] to see if it's a good fit?


[[CLOSING & GRATITUDE]]

GIFT CONFIRMATION: Thank you so much! Your generous gift is greatly appreciated, and will help us [IMPACT].

PAYMENT PROCESSING: I can securely process this over the phone, or I can text/email you a secure donation link right now—which do you prefer?

FINAL THANK YOU: We truly appreciate you, [DONOR_NAME]. Your support makes a tangible difference in our community. Have a wonderful rest of your day!